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With the new normal of social distancing, many of us are unable to celebrate Christmas with our loved ones. This Christmas 2020 would have been embracing the new normal, The Body Shop has decided to step out of its traditionally X’mas to create a magical and immersive Christmas that allows everyone to feel the real magic of togetherness digitally during the X'mas

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AR Christmas Card

The Christmas-Carol themed IG AR Filter allowed players to see themselves in a choir group singing and would be challenged to follow the conductor’s direction by tilting their hands to left/right

Scan the QR Code

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CELEBRATE TOGETHER AR Christmas card

Share the festive blessings with your loved ones

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IG Filter

. The IG AR Filter not only encouraged players to enjoy the Christmas vibe and created a Christmas card, but also doing charity donations for each video being shared.

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